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WhatsApp API

WhatsApp Business API

Official WhatsApp for your business: one number used by a whole team, approved automated messages, and conversations saved in the customer record.

WhatsApp is where the sale closes in the local market. Yet most businesses run it from an employee's personal phone: if they are away, service stops; if they resign, the customer archive leaves with them; and nobody knows how many enquiries arrived or how many went ignored.

The WhatsApp Business API solves this: the number belongs to the company rather than a person, several staff can reply from one inbox with clear assignment, and every conversation stays recorded in your system. It also adds a capability the ordinary app lacks: approved template messages sent automatically — order confirmation, appointment reminder, login code.

And we say it plainly: this is not a tool for blasting messages to numbers that never opted in. That ends with your number blocked and your reputation damaged. The rules are part of the service, explained before installation rather than after the problem.

What you get

What the service includes

An official business number

Institutional rather than personal ownership, with verification.

Shared inbox

Several staff on one number with assignment, statuses and clear ownership.

Approved templates

Confirmations, reminders and login codes — submitted and approved properly.

Automated first response

Instant acknowledgement outside working hours so no enquiry is lost.

CRM integration

Every conversation becomes part of the customer record, not a message on a phone.

Policy compliance

We explain what is and is not allowed — a ban costs more than any quick win.

How we work

Verification and setupBusiness verification and preparing the number and account.

Build templatesWe write templates, submit them for approval and follow through to acceptance.

Integrate and routeConnect to your system and design the reply and assignment flow.

Train and runWe train the team and monitor the first week of real operation.

Who it fits

Who this service fits

Chat-led stores

Orders confirmed on WhatsApp rather than in a cart.

Clinics and appointments

Appointment reminders visibly reduce no-shows.

Support-team services

Need replies not to stop when one person is away.

FAQ

Frequently asked questions

What is the difference between WhatsApp Business and the API?The ordinary app is free, runs on one device tied to a number, and allows no multiple agents, no system integration and no approved automated messages. The API is built for companies: an institutional number, a shared inbox, CRM integration, and templates sent automatically. The difference is not only features but ownership: who holds the archive of your customer conversations.

Is there a per-message cost?Yes — Meta charges per conversation according to its published categories and rates, a cost separate from setup and management fees. We give you an expected estimate based on your conversation volume before starting, and never hide it in a general line item.

Can we send bulk messages to a list of numbers?Not to numbers that never opted in — that violates policy and gets the number banned. What is permitted is messaging within the reply window, or approved templates to people who subscribed or transacted with you. We help you build a properly consented list.

Can we keep our current number?Usually yes, provided it is first detached from the ordinary WhatsApp app. We review your case beforehand and tell you if a new number is the better route.

Ready to start?

Book a free consultation — we understand your situation and tell you plainly what is worth starting with.

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